“We worked with 6Minded for a complete redesign of our website, which also led to a successful rebranding. Since then, they have continued to support us in areas such as content creation, digital advertising, and analytics. Working with the team has been a fantastic experience. They are highly professional, responsive, and quick to implement feedback. We especially appreciate their proactive ideas, strategic input, and reliable support throughout every stage of the collaboration. We are extremely happy with both our new website and our refreshed brand identity. A special thank you goes to Magda Jurek, who has led our projects from the beginning and has been our main point of contact. She is exceptionally organized, detail-oriented, and an absolute pleasure to work with. Her dedication and professionalism have made a real difference. Thank you to the entire 6Minded team for the outstanding work so far.”
How Zeit AG rebuilt its multilingual website on HubSpot Content Hub
6Minded redesigned and rebuilt Zeit AG's website on HubSpot Content Hub and Marketing Hub — from strategy, content, and design to a custom 53-module theme and content migration in four languages — turning an outdated, SEO-weakened site into a lead-generation platform the marketing team runs without developers.
In numbers
Custom modules in a
drag-and-drop HubSpot
CMS theme
Languages migrated
and implemented
- EN, DE, FR, and IT
HubSpot services
provided
About Client
Workforce management
+ 30 years of experience
Content Hub & Marketing Hub
Zeit AG is a Swiss workforce management software provider based in Sursee — time and absence recording, project time tracking, and shift and personnel planning, delivered as SaaS or on-premise to private and public sector organizations. 6Minded delivered a strategy-led website redesign on HubSpot, built on a custom theme and launched in English, German, French, and Italian.
The challenge
Zeit AG needed a website that would give HR managers, team leaders, and finance and IT decision-makers a clear path to the right solution; present the brand consistently across four languages and every device; turn visits into demo requests and qualified leads; and support the company's expansion from Switzerland into the wider DACH market.
Our role & approach
6Minded ran the project end to end across strategy, content, design, and development — defining buyer personas, messaging, and a new information architecture, rewriting content around search intent, designing a responsive, animated visual language, and building a modular Content Hub theme migrated in four languages.
Three areas we focused on
Strategy and content
Website audit, buyer personas, tone of voice, a new sitemap, and high-value SEO keywords.
Modular CMS theme
53 custom modules and 16 templates with shared style controls, HubDB-driven listings, and interactive Rive animations.
Multilingual migration
English, German, French, and Italian content migrated and implemented with HubSpot multi-language content and URL mappings.
Deliverables & Recommendations
A clear overview of what we did to help drive stronger performance. Each deliverable is designed to support a more effective digital presence, improve the customer journey, and create a scalable foundation for continued growth.
Marketing autonomy
The marketing team builds new pages and landing pages in the editor without developer support.
Conversion paths
Embedded forms, a two-step autofill flow, and meeting booking guide decision-makers toward an action.
SEO foundation
Built-in structured data, redirects, and lazy-loaded media support organic recovery and faster page loads.
Consistent brand
Centrally defined styles and button variants keep every page on-brand across all four languages.
Conclusion
By grounding the redesign in strategy and delivering it as a modular, multilingual HubSpot theme, 6Minded gave Zeit AG a website that supports SEO recovery, guides decision-makers toward an action, and strengthens trust with existing customers — without relying on developers for everyday updates.
Quote form HubSpot Official Partner Ecosystem X. Müller
Want results like Zeit AG?
Ready to standardize your marketing on HubSpot? Tell us your
goals and we’ll show you what we can build together.