Zitec’s website overhaul & global rebrand with HubSpot CMS

How 6minded helped Zitec launch a fully WCAG-compliant website, migrate legacy content with zero data loss, and build a modular HubSpot CMS architecture in sync with a hard global rebrand reveal.

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In numbers

50 +

Core website pages and
case studies published

40

Custom, scalable HubSpot
modules delivered

100 %

On-time global launch in sync
with rebrand reveal

About Zitec

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Software Development & Digital Transformation Consultancy

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Web Design, Custom Development, Content Migration & HubSpot Setup

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Content Hub & Marketing Hub

Zitec is a leading software development and digital transformation consultancy with over 23 years of industry experience. Founded in 2003 by Alexandru and Simona Lăpușan, Zitec has scaled into a technology powerhouse with over 500 tech and business experts, holding status as both a Microsoft Premier Partner and a Google Premier Partner.

To date, Zitec has delivered more than 1,100 successful projects for 350+ clients worldwide, powering digital solutions used by over 20 million people annually across 30+ countries. The company specializes in cloud engineering, artificial intelligence, cybersecurity, and custom software development across high-stakes verticals including Financial Services/Fintech, Retail, Logistics, and Public Administration. As an officially certified B-Corp organization, Zitec operates under the highest standards of verified social and environmental performance, legal accountability, and public transparency.

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Tailored expertise for
the software industry

As a HubSpot Partner holding an official Software Industry Specialization, 6minded brings deep, hands-on experience in architecting solutions for high-growth tech companies. Our specialized focus ensures we understand the unique operational needs, compliance standards, and technical workflows of B2B software leaders.

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The challenge

Following its B-Corp certification and global expansion, Zitec embarked on a comprehensive rebranding initiative. However, their legacy visual identity and rigid, non-HubSpot CMS failed to reflect their market standing, technological maturity, or ethical commitment. Managing content was a slow, manual chore heavily reliant on developers, creating operational bottlenecks that severely limited marketing velocity.

This transformation was further constrained by a hard, non-negotiable global launch deadline tied to public PR campaigns. Beyond meeting this strict timeframe, Zitec needed to seamlessly migrate years of historical blog posts and case studies without losing search engine equity or breaking URL structures. Finally, as a B-Corp organization, the new web platform had to strictly comply with Web Content Accessibility Guidelines (WCAG) to ensure an inclusive, high-UX digital experience across all devices.

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Our role & approach

6minded acted as the strategic HubSpot development partner responsible for architecting and executing Zitec’s new web ecosystem on HubSpot Content Hub and Marketing Hub.

Our approach prioritized lean engineering and component efficiency. Rather than creating a chaotic web of one-off templates, we audited Zitec’s visual assets and technical needs to create a unified design system. We acted as end-to-end architects—ensuring every line of code was performance-optimized, WCAG-compliant, and built to grant Zitec’s marketing team total content autonomy without technical debt.

Three areas we focused on

Modular design system

Delivered 40 custom, drag-and-drop HubSpot modules, giving the marketing team full layout autonomy without developer help.

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Advanced engineering & HubDB

Built a bespoke Resources Hub combining Blog posts and HubDB tables with multi-attribute filtering, search, and centralized sitewide asset management.

WCAG compliance & migration

Engineered every component to meet strict WCAG standards while executing a zero-loss content migration of 50 pages and historical blogs, fully preserving SEO rankings.

Deliverables & Recommendations

Core deliverables provided
by 6minded

Complete HubSpot CMS architecture
40 custom component modules
Dynamic Resources Hub integration
HubDB data infrastructure
Full site and content migration
WCAG and cross-device audit

Strategic recommendations delivered to Zitec

Content governance framework
SEO equity preservation
Marketing team enablement

Solution

To address Zitec’s operational and content management challenges, 6minded engineered a scalable, editor-friendly web ecosystem on HubSpot Content Hub and Marketing Hub.

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Drag-and-drop custom module ecosystem

Built a flexible library of custom components enabling effortless page assembly. Through efficient scope planning, we delivered a lean set of 40 powerful modules covering all layout and design needs without cluttering the editor or generating technical debt.

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Unified dynamic Resources Hub

Engineered a bespoke engine that merges two disparate data sources—HubSpot Blog posts and dynamic HubDB tables—into a single interface equipped with custom multi-attribute filtering, instant search, and dynamic pagination.

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Smart data management via HubDB

Integrated HubDB to simplify data governance for repeating content assets. Global brand elements like partner logo sliders, office locations, certifications, and B-Corp badges are managed centrally in dynamic tables, allowing sitewide updates in seconds.

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Automated logic with manual flexibility

Engineered hybrid modules that automatically pull default dynamic data while giving content editors full freedom to manually override text, images, or layouts directly inside the HubSpot editor.

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WCAG and UX excellence

Designed and developed every template to strictly follow WCAG accessibility standards, modern UX best practices, and full responsiveness across all mobile viewports and screen sizes.

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Flawless content migration

Seamlessly migrated historical blog posts and published 50 core website pages and client case studies with zero data loss or downtime.

Results

The project delivered exceptional technical and operational efficiency, fulfilling all KPIs tied to the global rebrand launch. By combining rigid deadline discipline with a scalable technical setup, 6minded ensured a seamless transition aligned with Zitec's global market reveal.

 

100 %

On-time global launch

90 %

Faster sitewide asset updates

40

Custom modules delivered

0

Data loss

zitec website

Impact

The new HubSpot CMS infrastructure transformed Zitec’s web management from a slow, manual chore into an agile growth engine. By moving away from rigid code updates, Zitec’s marketing team gained complete content autonomy, enabling them to launch landing pages and publish assets independently via a visual drag-and-drop experience.

Furthermore, the fully WCAG-compliant and responsive web architecture delivers an inclusive digital user experience for Zitec’s global audience across 30+ countries, perfectly reflecting their ethical standards as a certified B-Corp organization. Ultimately, combining dynamic HubDB tables with manual drag-and-drop overrides established a future-proof foundation, giving Zitec the perfect balance of operational efficiency, standardization, and creative flexibility as they scale globally.

Conclusion

By partnering with 6minded, Zitec successfully transitioned from a restrictive legacy system to a state-of-the-art HubSpot web ecosystem. The project not only met a strict global deadline during a critical corporate rebranding, but also equipped Zitec with a scalable, WCAG-compliant digital platform that matches their status as a premier technology consultancy and B-Corp leader.

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