“This audit was not only about fixing errors — it was about setting Aker BioMarine up for long-term digital success. By recommending a clean rebuild of HubSpot themes, we ensured they can scale, innovate, and maintain SEO best practices without being held back by legacy code.”
How HubSpot Sales Hub helped Infermedica close more deals
An AI-powered diagnosis and triage company with 6M+ users scaled fast and needed to streamline sales. 6Minded implemented HubSpot Sales Hub with standardized processes and personalized dashboards, freeing the team to focus on growth instead of managing the CRM.
In numbers
Users worldwide
Team members
Languages supported
About Infermedica
Healthcare / AI (medtech)
Sales Hub
HubSpot Sales Hub implementation
Infermedica is an AI-powered preliminary-diagnosis and triage solution for the medical industry, with over 6 million users worldwide — including global leaders like Allianz Worldwide Partners and Microsoft. The company has grown to a team of 100+ people, with products available in 17 languages.
The challenge
Infermedica wanted to optimize its existing CRM processes to streamline day-to-day sales operations, align inbound and outbound lead generation, and improve global reporting on sales performance.
Our role & approach
Bolstered by a $10.25M investment round, Infermedica grew past 100 people in a year, straining its CRM processes. 6Minded recommended HubSpot Sales, which offers standardized, repeatable processes at every step of the customer journey. We set up personalized HubSpot dashboards for daily operations, inbound and outbound campaign performance, and company growth — and we support the sales team daily with regular reports.
Three areas we focused on
Standardized, repeatable processes
Removing friction from routine tasks and lead management so reps have more time to scale sales operations.
Aligned inbound & outbound
Bringing leads from inbound and outbound campaigns into one manageable, consistent process.
Personalized dashboards & reporting
Custom dashboards and regular reports that give insight into daily operations, campaign performance, and growth.
Deliverables & Recommendations
A clear overview of what we did to help drive stronger performance. Each deliverable is designed to support a more effective digital presence, improve the customer journey, and create a scalable foundation for continued growth.
Search rankings
Boosted through optimized metadata, content structure, and duplicate-content fixes.
User experience
Improved with faster load times, mobile responsiveness, and accessible content.
Site security
Strengthened by modernizing libraries and adding protective attributes.
Marketing agility
Increased by equipping teams with flexible, scalable HubSpot modules.
Conclusion
With routine tasks streamlined and reporting in place, Infermedica’s teams can focus on scaling sales and developing their AI product instead of managing the CRM — supported daily by 6Minded.
Magda Jurek, Head of W&D Team
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